Independent directory. Every listing is checked against the agency’s own website. How we vet agencies

Healthcare Specialty

Medical Practice Marketing Agencies

Compare agencies that market independent and group medical practices, from primary care to specialty clinics. Listings show services, pricing signals and healthcare focus, so you can find firms that fill the right appointment types and respect the privacy and advertising rules physicians work under.

Doctor talking with a mother and daughter
Agencies listed
145
Last fact-check
Nov 3, 2026

Impossible Marketing

Singapore, Singapore

Healthcare is one of several verticals

Singapore SEO and paid media agency, founded in 2012, offering AI SEO, Google and Meta ads, with a specialist clinic SEO case study.

Best for
Clinics wanting an SEO-led agency with broad paid media options rather than a healthcare specialist
Specialties
Medical Practices
Pricing
Custom quotes only; mentions EDGE digital marketing grant support of up to 50%
  • SEO
  • AEO and GEO
  • PPC
  • Social Media
  • +4
No reviews yetVerified Nov 2026

InClinic

Naples, Italy

Healthcare only

Naples healthcare communication agency running social media, SEO, websites, video and ad campaigns for doctors, clinics and diagnostic centers.

Best for
Doctors and private clinics in southern Italy wanting a fixed-price social and content plan with medical copy
Specialties
Dental, Hospitals and Health Systems, Medical Practices
Pricing
Plans from 380 euros/month (Solo Social) to 780 euros/month (Web Marketing e SEO); SEO websites from…
  • SEO
  • AEO and GEO
  • PPC
  • Social Media
  • +4
No reviews yetVerified Nov 2026

Italia Web Srl

Rome, Italy

Healthcare only

Rome Google Partner agency offering specialized SEO, Google campaigns and websites for doctors, private clinics, dentists and psychologists.

Best for
Doctors, psychologists and dentists in Italy wanting SEO and Google campaigns plus exposure on health portals
Specialties
Dental, Mental Health, Medical Practices
Pricing
Custom quotes; site links to a pricing page
  • SEO
  • PPC
  • Web Design
No reviews yetVerified Nov 2026

Juicy Designs

Pretoria, South Africa

Healthcare is one of several verticals

Pretoria digital marketing agency with healthcare packages covering HPCSA-aware practice websites, local SEO, Google Ads, reviews and POPIA-minded patient communications.

Best for
Gauteng medical practices wanting compliant websites, local SEO and Google Ads at published prices on monthly terms
Specialties
Medical Practices
Pricing
Practice websites from R5,000/month; growth packages from R13,000/month; enterprise from R26,000/month; Google Ads management from R6,000/month…
Privacy
Says patient communications are built with POPIA safeguards (lawful consent, secure handling, clear opt-outs)…
  • SEO
  • AEO and GEO
  • PPC
  • Social Media
  • +4
No reviews yetVerified Nov 2026

Karma Santé

Nice, France

Healthcare only

Health-only communication agency in Nice and Paris working with pharmaceutical groups, hospitals, practices, care homes and veterinarians on content, events and digital.

Best for
Pharmaceutical brands and health institutions wanting video, events, press relations and digital under one health-only agency
Specialties
Hospitals and Health Systems, Medical Practices, Senior Living, Pharma and Life Sciences, Veterinary
Pricing
Custom quotes only
  • SEO
  • Social Media
  • Web Design
  • Content Marketing
  • +2
No reviews yetVerified Nov 2026

KOP Med

São Paulo, Brazil

Healthcare only

São Paulo agency building websites, SEO, GEO and paid search for doctors, clinics, hospitals and labs under CFM advertising rules.

Best for
Doctors and clinics that want a search-focused website with SEO and AI answer visibility under CFM rules
Specialties
Dental, Plastic Surgery, Dermatology, Med Spa, Mental Health, Hospitals and Health Systems +1 more
Pricing
Plan tiers listed; prices quoted on request
  • SEO
  • AEO and GEO
  • PPC
  • Web Design
No reviews yetVerified Nov 2026

Lamanify

Kuala Lumpur, Malaysia

Healthcare only

Kuala Lumpur clinic growth firm combining websites, SEO, paid ads, WhatsApp automation and booking tools for dental, aesthetic, GP and physiotherapy clinics.

Best for
Independent GP, dental and aesthetic clinics in Malaysia wanting search, ads and booking automation from one vendor
Specialties
Dental, Dermatology, Med Spa, Physical Therapy, Medical Practices, Women's Health
Pricing
Custom quotes only; packages are named but not priced
  • SEO
  • AEO and GEO
  • PPC
  • Web Design
  • +2
No reviews yetVerified Nov 2026

Latinmed

São Paulo, Brazil

Healthcare only

São Paulo health communication agency producing social media, ads, content, video, websites and employee health campaigns for health companies and clinics.

Best for
Health insurers, brokers and health companies needing medically sound content and employee health campaigns
Specialties
Medical Practices, Digital Health
Pricing
Custom quotes only
  • SEO
  • PPC
  • Social Media
  • Web Design
  • +3
No reviews yetVerified Nov 2026

Lead to Conversion

Cuyahoga Falls, Ohio

Healthcare is a core vertical

Ohio search and paid media agency serving bariatric surgery programs, hospice, senior living, concierge medicine and other healthcare clients.

Best for
Bariatric, hospice and senior living providers
Specialties
Plastic Surgery, Med Spa, Addiction Treatment, Medical Practices, Orthopedics, Senior Living +8 more
Pricing
Local SEO from $750/month per location; PPC from $1,000/month; websites from $4,800; SEO consulting $200/hour
  • SEO
  • AEO and GEO
  • PPC
  • Social Media
  • +2
4.8based on 16 Clutch reviewsVerified Oct 2026

Leads Agency

Riyadh, Saudi Arabia

Healthcare is a core vertical

Riyadh medical marketing company offering social media, ad campaigns, design and operational support for dental and medical clinics.

Best for
Riyadh dental and medical clinics wanting social media and ads alongside help with supplies and operations
Specialties
Dental, Medical Practices
Pricing
Custom quotes only
  • PPC
  • Social Media
  • Branding
No reviews yetVerified Nov 2026

Lemm en Ten Haaf /HEALTH

Amsterdam, Netherlands

Healthcare only

Amsterdam creative agency label for pharma and healthcare, handling strategy, concept, medical copy, web, video and online campaigns for HCPs and patients.

Best for
Pharma marketers wanting a creative partner for HCP and patient campaigns with in-house production
Specialties
Medical Practices, Pharma and Life Sciences
Pricing
Custom quotes only
  • SEO
  • PPC
  • Social Media
  • Web Design
  • +3
No reviews yetVerified Nov 2026

Logical Position

Lake Oswego, Oregon

Healthcare is one of several verticals

Lake Oswego, Oregon paid media agency with a healthcare social offer covering strategy, content and analytics for health brands and in-house teams.

Best for
Health brands and practices in the Pacific Northwest wanting paid social managed by a large ad platform partner
Specialties
Medical Practices, Digital Health
Pricing
Custom quotes only
  • PPC
  • Social Media
No reviews yetVerified Nov 2026

LSEO

Wilkes-Barre, Pennsylvania

Healthcare is one of several verticals

Pennsylvania search agency offering generative and answer engine optimization, SEO and paid media to healthcare providers, healthtech firms and other brands.

Best for
Healthcare providers and healthtech companies wanting SEO with GEO and AEO
Specialties
Physical Therapy, Medical Practices, Digital Health, Pediatrics
Pricing
Custom quote
  • SEO
  • AEO and GEO
  • PPC
  • Web Design
  • +2
4.9based on 13 Google reviews +1 more siteVerified Oct 2026

LUMA Healthcare

Ravenna, Italy

Healthcare only

Ravenna and Turin agency focused on private healthcare, offering ads, SEO, websites, review tools and front-desk training for clinics and medical centers.

Best for
Private medical, diagnostic and physiotherapy centers in Italy wanting more private bookings plus staff training
Specialties
Dental, Med Spa, Physical Therapy, Medical Practices
Pricing
Custom quotes only; free consultation
  • SEO
  • AEO and GEO
  • PPC
  • Social Media
  • +3
No reviews yetVerified Nov 2026

Mad Fish Digital

Portland, Oregon

Healthcare is one of several verticals

Portland B Corp agency providing SEO, paid media and content for urgent care, primary care, fertility and health system clients, among others.

Best for
Urgent care and primary care groups wanting SEO-led growth
Specialties
Hospitals and Health Systems, Medical Practices, Urgent Care, Fertility
Pricing
Custom proposal
  • SEO
  • PPC
  • Social Media
  • Web Design
  • +1
4.5based on 16 Google reviews +1 more siteVerified Oct 2026

Marketing Agency Singapore

Singapore, Singapore

Healthcare is one of several verticals

Singapore digital agency at International Plaza offering compliance-checked SEO, Google Ads, content and reputation work for clinics, dental groups and hospitals.

Best for
Specialist clinics and dental groups wanting compliance-checked SEO and Google Ads with a stated budget range
Specialties
Dental, Med Spa, Hospitals and Health Systems, Medical Practices, Pharma and Life Sciences, Digital Health
Pricing
Healthcare budgets typically $3,000 to $15,000+ per month, per its FAQ; packages are customised
Privacy
States it builds PDPA-aligned patient journeys and covers PDPA rules for patient data on…
  • SEO
  • PPC
  • Social Media
  • Web Design
  • +2
No reviews yetVerified Nov 2026

Marketing Dose

Jeddah, Saudi Arabia

Healthcare is a core vertical

Medical marketing firm with a Jeddah base offering social media, clinic websites, SEO, Google Ads and video content for clinics, hospitals and pharma companies.

Best for
Saudi clinics and medical suppliers wanting Arabic social content, video and a booking-ready website from one team
Specialties
Dental, Plastic Surgery, Dermatology, Hospitals and Health Systems, Medical Practices, Eye Care +3 more
Pricing
Custom quotes only
  • SEO
  • PPC
  • Social Media
  • Web Design
  • +2
No reviews yetVerified Nov 2026

Marketing Salud

Mexico City, Mexico

Healthcare only

Mexico City healthcare marketing brand building websites, Google Ads campaigns and social media for physicians and surgeons across Mexico.

Best for
Surgeons and specialists in Mexico City, Guadalajara or Monterrey wanting Google Ads and a lead-focused website
Specialties
Medical Practices, Orthopedics
Pricing
Custom quotes only; free strategy session
  • PPC
  • Social Media
  • Web Design
  • Branding
No reviews yetVerified Nov 2026

Marketing Salud

Málaga, Spain

Healthcare only

Málaga agency helping private doctors and clinics win patients through SEO, digital ads, video, content, websites and review management.

Best for
Private specialists and small clinics in Andalusia wanting SEO, ads and video content from a healthcare-only team
Specialties
Medical Practices, Fertility, Eye Care
Pricing
Custom quotes only; free second-opinion review offered
  • SEO
  • PPC
  • Web Design
  • Content Marketing
  • +3
No reviews yetVerified Nov 2026

MarketMED

Rio de Janeiro, Brazil

Healthcare only

Rio de Janeiro medical marketing firm founded in 2001 offering branding, websites, social media, paid traffic and staff training to clinics, hospitals and labs.

Best for
Clinics, diagnostic centers and hospitals wanting a full-service health agency that also trains front-desk staff
Specialties
Hospitals and Health Systems, Medical Practices, Eye Care
Pricing
Custom quotes only
  • SEO
  • PPC
  • Social Media
  • Web Design
  • +2
No reviews yetVerified Nov 2026

Más Pacientes

Madrid, Spain

Healthcare only

Madrid healthcare marketing agency helping private clinics win first visits through SEO, AI search, paid ads, websites and reputation work.

Best for
Private clinics in Spain wanting one healthcare-only team for first-visit growth, from ads to reception processes
Specialties
Dental, Plastic Surgery, Dermatology, Med Spa, Physical Therapy, Mental Health +3 more
Pricing
Custom quotes only
Privacy
States it complies with the GDPR (RGPD), processes contact data on a consent basis…
  • SEO
  • AEO and GEO
  • PPC
  • Social Media
  • +6
No reviews yetVerified Nov 2026

MEDADX

Tijuana, Mexico

Healthcare only

Tijuana medical marketing team offering SEO, Google Ads, Meta Ads and websites for doctors, dentists, surgeons and medical tourism clinics.

Best for
Tijuana and border-area clinics, including medical tourism providers, wanting SEO and paid ads at a published starting price
Specialties
Dental, Plastic Surgery, Medical Practices
Pricing
Plans from $12,500 MXN/month; recommended ad spend from $7,500 MXN/month
  • SEO
  • PPC
  • Social Media
  • Web Design
No reviews yetVerified Nov 2026

medBrander

Zurich, Switzerland

Healthcare only

Zurich branding and performance agency for doctors, dentists, practices and clinics, covering positioning, photography, websites, SEO and Google Ads.

Best for
Specialist practices and clinic centers in the Zurich area wanting a new brand, photography and website with search marketing
Specialties
Dental, Plastic Surgery, Hospitals and Health Systems, Medical Practices, Orthopedics, Eye Care
Pricing
Website packages by size (STARTER, EXTENSION, PROFESSIONAL); fees on request
  • SEO
  • PPC
  • Social Media
  • Web Design
  • +2
No reviews yetVerified Nov 2026

Medical Marketing Group

Sydney, Australia

Healthcare only

Sydney healthcare-only agency offering SEO, paid ads, websites, AI search visibility and automation to clinics, telehealth brands and allied health practices.

Best for
Australian clinics and telehealth brands wanting SEO, paid ads and tracking from a healthcare-only team
Specialties
Dental, Plastic Surgery, Dermatology, Physical Therapy, Mental Health, Hospitals and Health Systems +6 more
Pricing
Custom quotes after a discovery call
Privacy
Shows a Privacy Act Data Compliant badge and mentions encrypted patient data handling; notes…
  • SEO
  • AEO and GEO
  • PPC
  • Social Media
  • +4
No reviews yetVerified Nov 2026

Medifactor

Schiphol-Rijk, Netherlands

Healthcare only

Schiphol-Rijk agency building websites and running SEO, Google Ads and social campaigns for physiotherapy, dental and other Dutch care practices.

Best for
Dutch physiotherapy, dental and paramedical practices wanting a new site plus steady SEO and Google Ads
Specialties
Dental, Chiropractic, Physical Therapy, Mental Health, Medical Practices
Pricing
Custom quotes after a website plan; free 30-minute consultation
  • SEO
  • PPC
  • Social Media
  • Web Design
  • +3
No reviews yetVerified Nov 2026

MediGrow

Dubai, United Arab Emirates

Healthcare only

Dubai agency co-founded by a practising dentist, offering social media, personal branding, websites, SEO, paid ads and photography to clinics and doctors.

Best for
Doctors and small clinics in Dubai wanting social media, personal branding and content production from one team
Specialties
Dental, Med Spa, Medical Practices
Pricing
Packages offered; prices not published
  • SEO
  • PPC
  • Social Media
  • Web Design
  • +2
No reviews yetVerified Nov 2026

Healthcare only

Mumbai-based pharma and healthcare communications agency creating campaigns for drug makers, device companies, hospitals, clinics and health tech brands.

Best for
Pharma, device and consumer health brands wanting creative, science-led campaigns in India
Specialties
Hospitals and Health Systems, Medical Practices, Pharma and Life Sciences, Medical Devices, Digital Health
Pricing
No published pricing; custom quotes
  • Content Marketing
  • Branding
No reviews yetVerified Nov 2026

meinpraxisauftritt.ch

Zug, Switzerland

Healthcare only

Full-service practice marketing agency in Zug and Zurich serving physician and veterinary practices with websites, Google Ads, branding and recruiting.

Best for
New and established Swiss medical or veterinary practices wanting branding, a website and ads from one supplier
Specialties
Dental, Medical Practices, Veterinary
Pricing
No published prices; ongoing support offered as a flat-rate subscription
  • SEO
  • PPC
  • Web Design
  • Content Marketing
  • +1
No reviews yetVerified Nov 2026

MINA Medical Marketing

Hamilton, Canada

Healthcare only

Hamilton-based Canadian agency that builds websites and runs SEO, paid ads and social campaigns only for clinics, surgeons, dentists and med spas.

Best for
Canadian private clinics and surgical practices
Specialties
Dental, Plastic Surgery, Dermatology, Med Spa, Chiropractic, Physical Therapy +8 more
Pricing
Custom quote; free consultation
Privacy
PHIPA logo; separate compliant web hosting service
  • SEO
  • PPC
  • Social Media
  • Web Design
  • +3
4.9based on 39 Google reviewsVerified Oct 2026

Mindgruve

San Diego, California

Healthcare is one of several verticals

San Diego data-driven marketing, creative and commerce agency whose healthcare work includes patient acquisition for a proton therapy cancer center.

Best for
Cancer centers and health systems wanting an agency of record for brand, media and patient acquisition
Specialties
Hospitals and Health Systems, Medical Practices, Oncology
Pricing
Custom quotes only
  • SEO
  • AEO and GEO
  • PPC
  • Social Media
  • +6
No reviews yetVerified Nov 2026

Side-by-Side Comparison

AgencyHeadquartersHealthcare focusCore servicesPublished pricing
Impossible MarketingSingapore, SingaporeHealthcare is one of several verticalsSEO, AEO and GEO, PPCCustom quotes only; mentions EDGE digital marketing grant support…
InClinicNaples, ItalyHealthcare onlySEO, AEO and GEO, PPCPlans from 380 euros/month (Solo Social) to 780 euros/month…
Italia Web SrlRome, ItalyHealthcare onlySEO, PPC, Web DesignCustom quotes; site links to a pricing page
Juicy DesignsPretoria, South AfricaHealthcare is one of several verticalsSEO, AEO and GEO, PPCPractice websites from R5,000/month; growth packages from R13,000/month; enterprise…
Karma SantéNice, FranceHealthcare onlySEO, Social Media, Web DesignCustom quotes only
KOP MedSão Paulo, BrazilHealthcare onlySEO, AEO and GEO, PPCPlan tiers listed; prices quoted on request
LamanifyKuala Lumpur, MalaysiaHealthcare onlySEO, AEO and GEO, PPCCustom quotes only; packages are named but not priced
LatinmedSão Paulo, BrazilHealthcare onlySEO, PPC, Social MediaCustom quotes only
Lead to ConversionCuyahoga Falls, OhioHealthcare is a core verticalSEO, AEO and GEO, PPCLocal SEO from $750/month per location; PPC from $1,000/month;…
Leads AgencyRiyadh, Saudi ArabiaHealthcare is a core verticalPPC, Social Media, BrandingCustom quotes only
Lemm en Ten Haaf /HEALTHAmsterdam, NetherlandsHealthcare onlySEO, PPC, Social MediaCustom quotes only
Logical PositionLake Oswego, OregonHealthcare is one of several verticalsPPC, Social MediaCustom quotes only
LSEOWilkes-Barre, PennsylvaniaHealthcare is one of several verticalsSEO, AEO and GEO, PPCCustom quote
LUMA HealthcareRavenna, ItalyHealthcare onlySEO, AEO and GEO, PPCCustom quotes only; free consultation
Mad Fish DigitalPortland, OregonHealthcare is one of several verticalsSEO, PPC, Social MediaCustom proposal
Marketing Agency SingaporeSingapore, SingaporeHealthcare is one of several verticalsSEO, PPC, Social MediaHealthcare budgets typically $3,000 to $15,000+ per month, per…
Marketing DoseJeddah, Saudi ArabiaHealthcare is a core verticalSEO, PPC, Social MediaCustom quotes only
Marketing SaludMexico City, MexicoHealthcare onlyPPC, Social Media, Web DesignCustom quotes only; free strategy session
Marketing SaludMálaga, SpainHealthcare onlySEO, PPC, Web DesignCustom quotes only; free second-opinion review offered
MarketMEDRio de Janeiro, BrazilHealthcare onlySEO, PPC, Social MediaCustom quotes only
Más PacientesMadrid, SpainHealthcare onlySEO, AEO and GEO, PPCCustom quotes only
MEDADXTijuana, MexicoHealthcare onlySEO, PPC, Social MediaPlans from $12,500 MXN/month; recommended ad spend from $7,500…
medBranderZurich, SwitzerlandHealthcare onlySEO, PPC, Social MediaWebsite packages by size (STARTER, EXTENSION, PROFESSIONAL); fees on…
Medical Marketing GroupSydney, AustraliaHealthcare onlySEO, AEO and GEO, PPCCustom quotes after a discovery call
MedifactorSchiphol-Rijk, NetherlandsHealthcare onlySEO, PPC, Social MediaCustom quotes after a website plan; free 30-minute consultation
MediGrowDubai, United Arab EmiratesHealthcare onlySEO, PPC, Social MediaPackages offered; prices not published
Medulla CommunicationsMumbai, IndiaHealthcare onlyContent Marketing, BrandingNo published pricing; custom quotes
meinpraxisauftritt.chZug, SwitzerlandHealthcare onlySEO, PPC, Web DesignNo published prices; ongoing support offered as a flat-rate…
MINA Medical MarketingHamilton, CanadaHealthcare onlySEO, PPC, Social MediaCustom quote; free consultation
MindgruveSan Diego, CaliforniaHealthcare is one of several verticalsSEO, AEO and GEO, PPCCustom quotes only

Pricing and terms as of each profile’s last verified date.

From the blog

Guides on Medical Practice Marketing

All articles

Guides

Healthcare PPC Advertising Rules For Google

Google Ads healthcare rules explained: prescription drug terms, LegitScript certification, addiction services, experimental treatments, health audience limits and tracking law.

Nov 2, 2026

What to Look For

Most medical practices do not need more traffic. They need the right patients booking the right visit types with the right provider. Good agencies start from your schedule and payer mix, not from a standard package.

  • Provider-level visibility: Accurate profiles for every physician and advanced practice provider across Google, health directories and your own site.
  • Booking integration: Online scheduling connected to your practice management system, with tracking that respects privacy rules.
  • Payer-aware targeting: Campaigns weighted toward the insurance plans and self-pay services you want to grow.
  • Patient communication: Recall, reminder and newsletter programs that keep existing patients engaged.
  • Practice reputation: Steady review requests and reply templates that never confirm someone is a patient.

Compliance and Advertising Rules

Privacy shapes digital marketing for any HIPAA covered entity. HHS OCR guidance says tracking tools on patient portals and on scheduling or symptom tools can capture protected health information, that vendors receiving it generally need a business associate agreement, and that a cookie banner is not a HIPAA authorization. A 2024 court ruling narrowed the guidance for some public pages, but the core still applies.

Reviews are a common source of trouble. OCR has settled with practices that disclosed patient details while replying to online reviews, including a $23,000 settlement announced in December 2022. The FTC’s rule on consumer reviews and testimonials, in effect since October 21, 2024, bans fake reviews, reviews bought on the condition they are positive, and undisclosed reviews from staff or relatives.

Ad platforms limit health targeting. Google’s personalized ads policy treats health conditions as a sensitive category, ruling out remarketing and customer match aimed at people with a condition. Meta’s personal attributes policy rejects copy like “Do you have diabetes?” while allowing “New diabetes treatment available”. State medical boards also regulate physician advertising, including claims about board certification, so have credential language checked.

How Engagements Usually Work

Practices typically hire for local SEO, a website, review management and paid search, on monthly retainers with ad spend billed separately. Larger groups may add brand work, provider recruitment campaigns or patient communication programs. Specialty practices often need separate campaigns for each service line, since a cardiology referral and a sports medicine walk-in follow very different paths.

Ask for reporting by appointment type and provider where possible, plus calls answered versus missed, since phone handling often limits results. Confirm ownership of the website, domains and ad accounts, and ask how the agency will handle tracking tools under a business associate agreement.

Red Flags

  • Generic templates across specialties: Content written for any doctor converts poorly and ranks poorly.
  • Review replies that mention care: This has led to HHS settlements.
  • Lead reports with no booked visits: Ask how leads become appointments.
  • Unclear data handling: No BAA, no data map and no answers on pixels.

Frequently Asked Questions

How do medical practices attract new patients online?

The foundation is accurate Google Business Profiles for each location and provider, a fast website with clear service and insurance information, online booking, and a steady flow of reviews. Paid search helps for specific services or new locations. Agencies should show results in booked appointments, not just traffic.

What should a medical practice spend on marketing?

There is no single correct figure. Spending depends on growth goals, competition, payer mix, how full your schedule already is and the value of the services you want to grow. Start from capacity and target visit types, set a test budget with clear tracking, and adjust based on cost per booked appointment.

How should doctors respond to negative online reviews?

Keep replies general, never confirm the reviewer is a patient, and do not discuss care, dates or billing. HHS has fined practices that disclosed patient information in replies. A short note inviting the person to contact the office directly usually works best. Have your privacy officer approve a standard reply.

Do medical practices need a HIPAA compliant website?

If your site collects health information through forms, scheduling or portals, those features and the vendors behind them need to meet HIPAA requirements, including business associate agreements where vendors handle PHI. HHS guidance also covers tracking tools. General pages like hours and directions usually raise fewer issues. Ask your agency for a written data map.

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