Independent directory. Every listing is checked against the agency’s own website. How we vet agencies

Healthcare Specialty

Digital Health and Healthtech Marketing Agencies

Compare agencies that market telehealth services, health apps, virtual care companies and healthtech platforms. Listings show services and pricing signals, so you can find firms that grow users or contracts while handling the privacy rules and platform certifications that catch many startups off guard.

Doctor consulting a patient on a video call
Agencies listed
41
Last fact-check
Nov 3, 2026
Sample listing · Your agency here

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One line on what your agency does for digital health organizations, the services you run and the results you are known for.

Best for
The buyers you serve best, in your own words
Specialties
The healthcare specialties you work with
Pricing
Your starting price or how you quote
  • SEO
  • PPC
  • Social Media
  • Web Design
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2Stallions

Singapore, Singapore

Healthcare is one of several verticals

Singapore digital marketing agency with a dedicated healthcare practice offering SEO, AI search, Google Ads, social and websites for clinics and hospitals.

Best for
Specialist clinics and medical groups wanting SEO, paid search and medical tourism outreach from one team
Specialties
Dental, Med Spa, Hospitals and Health Systems, Medical Practices, Fertility, Digital Health
Pricing
Custom quotes only; states SMEs may qualify for up to 50% PSG grant support on its…
  • SEO
  • AEO and GEO
  • PPC
  • Social Media
  • +4
No reviews yetVerified Nov 2026

5W Public Relations

New York, New York

Healthcare is one of several verticals

New York PR, creative and GEO agency running media relations, AI visibility and reputation programs for urgent care centers and physician practices.

Best for
Multi-location urgent care and physician groups wanting earned media and AI visibility
Specialties
Dermatology, Mental Health, Addiction Treatment, Medical Practices, Urgent Care, Senior Living +2 more
Pricing
Monthly budgets from under $15,000 to over $100,000
  • AEO and GEO
  • PPC
  • Social Media
  • Content Marketing
  • +1
4.9based on 43 Clutch reviewsVerified Oct 2026

Aha Media Group

Silver Spring, Maryland

Healthcare only

Maryland healthcare content agency providing content strategy, copywriting, SEO and AI search strategy for medical device firms, health systems and healthtech brands.

Best for
Device makers and health systems needing clinician-ready content and content strategy
Specialties
Hospitals and Health Systems, Pharma and Life Sciences, Medical Devices, Digital Health, Pediatrics
Pricing
Custom quote; content packages, retainers, flat-fee projects and fractional staff
  • SEO
  • AEO and GEO
  • Social Media
  • Content Marketing
No reviews yetVerified Oct 2026

Anthem

Auckland, New Zealand

Healthcare is one of several verticals

Auckland communications firm running public awareness, media, digital and stakeholder campaigns for pharmaceutical companies, healthcare providers and health charities.

Best for
Pharma companies, health tech firms and health charities needing awareness campaigns, media relations and stakeholder engagement
Specialties
Senior Living, Pharma and Life Sciences, Digital Health
Pricing
Custom quotes only
  • Social Media
  • Content Marketing
  • Reputation Management
  • Branding
No reviews yetVerified Nov 2026

Ascomedia

Champagne-au-Mont-d'Or, France

Healthcare is a core vertical

Lyon-area agency building medical websites, e-health applications and SEO programs for surgeons, doctors, clinics and hospitals, with health data hosting.

Best for
Clinics, hospitals and surgeons in France needing a medical website or patient portal with compliant hosting and SEO
Specialties
Hospitals and Health Systems, Medical Practices, Digital Health
Pricing
Custom quotes only
Privacy
States it uses HDS-approved (Hébergement de Données de Santé) hosting and secure forms for…
  • SEO
  • AEO and GEO
  • Social Media
  • Web Design
  • +4
No reviews yetVerified Nov 2026

Chatter Buzz Media

Orlando, Florida

Healthcare is a core vertical

Orlando digital agency with a Tampa office running organic social, Meta ads, SEO and CRM work for weight loss, hormone and health tech clients.

Best for
Cash-pay clinics, multi-location health brands and health tech firms wanting social, paid media and CRM from one Florida team
Specialties
Medical Practices, Digital Health, Weight Loss and Bariatric
Pricing
Healthcare engagements start at $10,000/month; free growth audit
Privacy
Describes HIPAA-conscious CRM setup, tracking that keeps PHI out of ad and analytics tools,…
  • SEO
  • AEO and GEO
  • PPC
  • Social Media
  • +5
No reviews yetVerified Nov 2026

cyperfection

Ludwigshafen am Rhein, Germany

Healthcare is a core vertical

Ludwigshafen digital agency with nearly 30 years of healthcare work, building patient platforms, campaigns and e-learning for pharma and medtech brands.

Best for
Pharma, diabetes and oncology brands wanting patient platforms, e-learning and digital campaigns in Germany
Specialties
Pharma and Life Sciences, Medical Devices, Digital Health
Pricing
Custom quotes; states it offers fixed prices
  • Social Media
  • Web Design
  • Content Marketing
  • Branding
  • +1
No reviews yetVerified Nov 2026

EireDigital Clinic

Dublin, Ireland

Healthcare is a core vertical

Dublin agency building websites, booking systems and Google, Meta and TikTok ad campaigns for aesthetic clinics, medspas and cosmetic dentists.

Best for
Aesthetic clinics and medspas in Ireland wanting paid ads and online booking handled together
Specialties
Dental, Plastic Surgery, Med Spa, Digital Health
Pricing
Packages from €499/month; ad spend billed separately
Privacy
Lists GDPR compliance as a feature of the clinic websites it builds
  • SEO
  • PPC
  • Social Media
  • Web Design
  • +1
No reviews yetVerified Nov 2026

Emulent

Wake Forest, North Carolina

Healthcare is a core vertical

North Carolina search and content agency offering SEO, AI search optimization, scientific content and web design to life sciences, pharma and medical device companies.

Best for
Life sciences suppliers, CDMOs and device makers that reach researchers and procurement teams through organic and AI search
Specialties
Physical Therapy, Home Health and Hospice, Pharma and Life Sciences, Medical Devices, Digital Health, Durable Medical Equipment +1 more
Pricing
Custom quote
  • SEO
  • AEO and GEO
  • Web Design
  • Content Marketing
  • +1
No reviews yetVerified Oct 2026

Eureka Digital

Dubai, United Arab Emirates

Healthcare only

Digital agency for pharma, OTC, supplement and dermocosmetic brands, offering social media, video, paid media, SEO and GEO and HCP omnichannel programs.

Best for
Pharma, OTC and consumer health brands launching or managing products in the Gulf
Specialties
Pharma and Life Sciences, Digital Health
Pricing
Custom quotes only
  • SEO
  • AEO and GEO
  • PPC
  • Social Media
  • +5
No reviews yetVerified Nov 2026

Healthcare Success

Irvine, California

Healthcare only

Healthcare-only, full-service marketing agency in Irvine, California, serving providers, device makers and health brands with strategy, advertising, SEO, AI visibility and paid media.

Best for
Health systems, multi-location groups and device makers
Specialties
Dental, Orthodontics, Physical Therapy, Mental Health, Addiction Treatment, Hospitals and Health Systems +21 more
Pricing
Custom quotes; AI visibility audit at a $5,000 fixed fee for 90 days (launch offer through…
  • SEO
  • AEO and GEO
  • PPC
  • Social Media
  • +4
5.0based on 8 Google reviews +3 more sitesVerified Oct 2026

Healthmark

Singapore, Singapore

Healthcare only

Healthcare-only Singapore agency serving specialist, aesthetic and allied health clinics with SEO, Google Ads, social media, content and websites since 2013.

Best for
Singapore specialist clinics wanting a healthcare-only team for search and social on flexible terms
Specialties
Dental, Plastic Surgery, Med Spa, Medical Practices, Orthopedics, Digital Health
Pricing
Custom quotes only
  • SEO
  • PPC
  • Social Media
  • Web Design
  • +1
No reviews yetVerified Nov 2026

Infidigit

Mumbai, India

Healthcare is one of several verticals

Mumbai SEO agency with healthcare case studies for eye hospitals, diagnostics and health brands, offering SEO, AI SEO and LLM SEO.

Best for
Hospitals, eye care chains and health brands wanting organic and AI search growth
Specialties
Hospitals and Health Systems, Eye Care, Digital Health
Pricing
No published pricing; custom growth plans
  • SEO
  • AEO and GEO
  • Web Design
  • Content Marketing
  • +1
No reviews yetVerified Nov 2026

INL Agency

Geneva, Switzerland

Healthcare is a core vertical

Geneva creative agency focused on medical device and healthtech brands, offering branding, advertising, exhibition design, video and translations.

Best for
Medical device and healthtech companies needing brand, congress and launch materials in several languages
Specialties
Dental, Medical Devices, Digital Health
Pricing
Custom quotes only
  • Social Media
  • Content Marketing
  • Branding
  • Influencer Marketing
  • +1
No reviews yetVerified Nov 2026

Ironpaper

New York, New York

Healthcare is one of several verticals

New York B2B growth agency providing account-based marketing, demand generation, content and websites for health tech and healthcare software companies.

Best for
Health tech and healthcare SaaS companies selling to enterprise buyers
Specialties
Digital Health
Pricing
Custom proposals; project minimums start around $5,000
  • SEO
  • PPC
  • Social Media
  • Web Design
  • +1
3.7based on 12 Birdeye reviewsVerified Oct 2026

Latinmed

São Paulo, Brazil

Healthcare only

São Paulo health communication agency producing social media, ads, content, video, websites and employee health campaigns for health companies and clinics.

Best for
Health insurers, brokers and health companies needing medically sound content and employee health campaigns
Specialties
Medical Practices, Digital Health
Pricing
Custom quotes only
  • SEO
  • PPC
  • Social Media
  • Web Design
  • +3
No reviews yetVerified Nov 2026

Lead to Conversion

Cuyahoga Falls, Ohio

Healthcare is a core vertical

Ohio search and paid media agency serving bariatric surgery programs, hospice, senior living, concierge medicine and other healthcare clients.

Best for
Bariatric, hospice and senior living providers
Specialties
Plastic Surgery, Med Spa, Addiction Treatment, Medical Practices, Orthopedics, Senior Living +8 more
Pricing
Local SEO from $750/month per location; PPC from $1,000/month; websites from $4,800; SEO consulting $200/hour
  • SEO
  • AEO and GEO
  • PPC
  • Social Media
  • +2
4.8based on 16 Clutch reviewsVerified Oct 2026

Logical Position

Lake Oswego, Oregon

Healthcare is one of several verticals

Lake Oswego, Oregon paid media agency with a healthcare social offer covering strategy, content and analytics for health brands and in-house teams.

Best for
Health brands and practices in the Pacific Northwest wanting paid social managed by a large ad platform partner
Specialties
Medical Practices, Digital Health
Pricing
Custom quotes only
  • PPC
  • Social Media
No reviews yetVerified Nov 2026

LSEO

Wilkes-Barre, Pennsylvania

Healthcare is one of several verticals

Pennsylvania search agency offering generative and answer engine optimization, SEO and paid media to healthcare providers, healthtech firms and other brands.

Best for
Healthcare providers and healthtech companies wanting SEO with GEO and AEO
Specialties
Physical Therapy, Medical Practices, Digital Health, Pediatrics
Pricing
Custom quote
  • SEO
  • AEO and GEO
  • PPC
  • Web Design
  • +2
4.9based on 13 Google reviews +1 more siteVerified Oct 2026

M2.0 Communications

Quezon City, Philippines

Healthcare is a core vertical

Quezon City PR and digital communications firm running media, influencer and issues campaigns for pharma companies, hospitals, device makers and health tech brands.

Best for
Pharma, device and health tech brands in the Philippines that need media relations, influencer work and issues support
Specialties
Hospitals and Health Systems, Pharma and Life Sciences, Medical Devices, Digital Health
Pricing
Not published; quotes on request
  • Social Media
  • Content Marketing
  • Reputation Management
  • Influencer Marketing
  • +1
No reviews yetVerified Nov 2026

Marketing Agency Singapore

Singapore, Singapore

Healthcare is one of several verticals

Singapore digital agency at International Plaza offering compliance-checked SEO, Google Ads, content and reputation work for clinics, dental groups and hospitals.

Best for
Specialist clinics and dental groups wanting compliance-checked SEO and Google Ads with a stated budget range
Specialties
Dental, Med Spa, Hospitals and Health Systems, Medical Practices, Pharma and Life Sciences, Digital Health
Pricing
Healthcare budgets typically $3,000 to $15,000+ per month, per its FAQ; packages are customised
Privacy
States it builds PDPA-aligned patient journeys and covers PDPA rules for patient data on…
  • SEO
  • PPC
  • Social Media
  • Web Design
  • +2
No reviews yetVerified Nov 2026

Medical Marketing Group

Sydney, Australia

Healthcare only

Sydney healthcare-only agency offering SEO, paid ads, websites, AI search visibility and automation to clinics, telehealth brands and allied health practices.

Best for
Australian clinics and telehealth brands wanting SEO, paid ads and tracking from a healthcare-only team
Specialties
Dental, Plastic Surgery, Dermatology, Physical Therapy, Mental Health, Hospitals and Health Systems +6 more
Pricing
Custom quotes after a discovery call
Privacy
Shows a Privacy Act Data Compliant badge and mentions encrypted patient data handling; notes…
  • SEO
  • AEO and GEO
  • PPC
  • Social Media
  • +4
No reviews yetVerified Nov 2026

Medico Digital

London, United Kingdom

Healthcare only

London healthcare growth agency providing SEO, AI search optimization, medical copywriting, paid media and websites for hospitals, medtech firms and health brands.

Best for
Medtech firms, private hospital groups and health brands needing SEO, GEO and medical content
Specialties
Hospitals and Health Systems, Fertility, Pharma and Life Sciences, Medical Devices, Digital Health, Diagnostics and Laboratories
Pricing
Custom quote; works with a range of budgets
  • SEO
  • AEO and GEO
  • PPC
  • Web Design
  • +1
4.9based on 56 Google reviewsVerified Oct 2026

MediComm

Somerset West, South Africa

Healthcare only

Western Cape medical communications agency providing pharma copywriting, medical writing, CPD content, research, editing and explainer videos for healthcare clients.

Best for
Pharma, health tech and medical organizations needing accurate medical copy, CPD material and educational content
Specialties
Pharma and Life Sciences, Digital Health
Pricing
Custom quotes only
  • Content Marketing
  • Video Marketing
No reviews yetVerified Nov 2026

Healthcare only

Mumbai-based pharma and healthcare communications agency creating campaigns for drug makers, device companies, hospitals, clinics and health tech brands.

Best for
Pharma, device and consumer health brands wanting creative, science-led campaigns in India
Specialties
Hospitals and Health Systems, Medical Practices, Pharma and Life Sciences, Medical Devices, Digital Health
Pricing
No published pricing; custom quotes
  • Content Marketing
  • Branding
No reviews yetVerified Nov 2026

Netpeak

Dover, Delaware

Healthcare is one of several verticals

International digital agency with a US arm in Delaware and an orthodontic program covering SEO, PPC, GEO, social media, reviews and web design.

Best for
Multi-location orthodontic and dental groups
Specialties
Dental, Orthodontics, Hospitals and Health Systems, Medical Practices, Digital Health, Durable Medical Equipment
Pricing
Custom quote based on market size, services and goals; no hidden costs
  • SEO
  • AEO and GEO
  • PPC
  • Social Media
  • +3
5.0based on 71 Clutch reviews +1 more siteVerified Oct 2026

PAN Communications

Boston, Massachusetts

Healthcare is a core vertical

Boston integrated marketing and PR agency for B2B healthcare and tech brands, running earned and paid social alongside media relations and content.

Best for
Health tech and B2B healthcare companies wanting PR, research campaigns and social amplification together
Specialties
Hospitals and Health Systems, Digital Health
Pricing
Custom quotes only
  • Social Media
  • Content Marketing
  • Branding
  • Influencer Marketing
No reviews yetVerified Nov 2026

PEIX Health Group

Berlin, Germany

Healthcare only

Berlin healthcare communication agency creating pharma, OTC and disease awareness campaigns for drug makers, digital health firms and patient groups.

Best for
Pharmaceutical, OTC and digital health companies in Germany that want brand relaunches, PR and awareness campaigns from one healthcare team
Specialties
Pharma and Life Sciences, Digital Health
Pricing
Custom quotes only
  • Social Media
  • Content Marketing
  • Branding
No reviews yetVerified Nov 2026

Responsify

Brooklyn, New York

Healthcare is a core vertical

Brooklyn inbound marketing agency and HubSpot partner producing content, SEO, email nurturing and websites for HealthTech and other B2B companies.

Best for
HealthTech companies running HubSpot
Specialties
Digital Health
Pricing
Custom quote; client budgets of $5,000+
  • SEO
  • Social Media
  • Web Design
  • Content Marketing
  • +1
4.5based on 4 Clutch reviewsVerified Oct 2026

Sagapixel

Philadelphia, Pennsylvania

Healthcare only

Philadelphia-area healthcare digital agency offering SEO, generative engine optimization, PPC and web design to healthtech firms and specialty providers.

Best for
Healthtech companies and specialty practices
Specialties
Dental, Orthodontics, Plastic Surgery, Dermatology, Med Spa, Mental Health +8 more
Pricing
Client budgets from $1,500 to $20,000+ per month
  • SEO
  • AEO and GEO
  • PPC
  • Social Media
  • +1
4.9based on 14 DesignRush reviews +2 more sitesVerified Oct 2026

Side-by-Side Comparison

AgencyHeadquartersHealthcare focusCore servicesPublished pricing
2StallionsSingapore, SingaporeHealthcare is one of several verticalsSEO, AEO and GEO, PPCCustom quotes only; states SMEs may qualify for up…
5W Public RelationsNew York, New YorkHealthcare is one of several verticalsAEO and GEO, PPC, Social MediaMonthly budgets from under $15,000 to over $100,000
Aha Media GroupSilver Spring, MarylandHealthcare onlySEO, AEO and GEO, Social MediaCustom quote; content packages, retainers, flat-fee projects and fractional…
AnthemAuckland, New ZealandHealthcare is one of several verticalsSocial Media, Content Marketing, Reputation ManagementCustom quotes only
AscomediaChampagne-au-Mont-d'Or, FranceHealthcare is a core verticalSEO, AEO and GEO, Social MediaCustom quotes only
Chatter Buzz MediaOrlando, FloridaHealthcare is a core verticalSEO, AEO and GEO, PPCHealthcare engagements start at $10,000/month; free growth audit
cyperfectionLudwigshafen am Rhein, GermanyHealthcare is a core verticalSocial Media, Web Design, Content MarketingCustom quotes; states it offers fixed prices
EireDigital ClinicDublin, IrelandHealthcare is a core verticalSEO, PPC, Social MediaPackages from €499/month; ad spend billed separately
EmulentWake Forest, North CarolinaHealthcare is a core verticalSEO, AEO and GEO, Web DesignCustom quote
Eureka DigitalDubai, United Arab EmiratesHealthcare onlySEO, AEO and GEO, PPCCustom quotes only
Healthcare SuccessIrvine, CaliforniaHealthcare onlySEO, AEO and GEO, PPCCustom quotes; AI visibility audit at a $5,000 fixed…
HealthmarkSingapore, SingaporeHealthcare onlySEO, PPC, Social MediaCustom quotes only
InfidigitMumbai, IndiaHealthcare is one of several verticalsSEO, AEO and GEO, Web DesignNo published pricing; custom growth plans
INL AgencyGeneva, SwitzerlandHealthcare is a core verticalSocial Media, Content Marketing, BrandingCustom quotes only
IronpaperNew York, New YorkHealthcare is one of several verticalsSEO, PPC, Social MediaCustom proposals; project minimums start around $5,000
LatinmedSão Paulo, BrazilHealthcare onlySEO, PPC, Social MediaCustom quotes only
Lead to ConversionCuyahoga Falls, OhioHealthcare is a core verticalSEO, AEO and GEO, PPCLocal SEO from $750/month per location; PPC from $1,000/month;…
Logical PositionLake Oswego, OregonHealthcare is one of several verticalsPPC, Social MediaCustom quotes only
LSEOWilkes-Barre, PennsylvaniaHealthcare is one of several verticalsSEO, AEO and GEO, PPCCustom quote
M2.0 CommunicationsQuezon City, PhilippinesHealthcare is a core verticalSocial Media, Content Marketing, Reputation ManagementNot published; quotes on request
Marketing Agency SingaporeSingapore, SingaporeHealthcare is one of several verticalsSEO, PPC, Social MediaHealthcare budgets typically $3,000 to $15,000+ per month, per…
Medical Marketing GroupSydney, AustraliaHealthcare onlySEO, AEO and GEO, PPCCustom quotes after a discovery call
Medico DigitalLondon, United KingdomHealthcare onlySEO, AEO and GEO, PPCCustom quote; works with a range of budgets
MediCommSomerset West, South AfricaHealthcare onlyContent Marketing, Video MarketingCustom quotes only
Medulla CommunicationsMumbai, IndiaHealthcare onlyContent Marketing, BrandingNo published pricing; custom quotes
NetpeakDover, DelawareHealthcare is one of several verticalsSEO, AEO and GEO, PPCCustom quote based on market size, services and goals;…
PAN CommunicationsBoston, MassachusettsHealthcare is a core verticalSocial Media, Content Marketing, BrandingCustom quotes only
PEIX Health GroupBerlin, GermanyHealthcare onlySocial Media, Content Marketing, BrandingCustom quotes only
ResponsifyBrooklyn, New YorkHealthcare is a core verticalSEO, Social Media, Web DesignCustom quote; client budgets of $5,000+
SagapixelPhiladelphia, PennsylvaniaHealthcare onlySEO, AEO and GEO, PPCClient budgets from $1,500 to $20,000+ per month

Pricing and terms as of each profile’s last verified date.

From the blog

Guides on Digital Health and Healthtech Marketing

All articles

What to Look For

Digital health companies grow in two ways: direct to consumers through apps and telehealth, or business to business through employers, payers and health systems. Many do both. The privacy and ad rules differ for each, and agencies need to know which apply to you.

  • Privacy-by-design growth: Measurement and attribution setups that work without sending health data to ad platforms, documented for your privacy team.
  • Telehealth certification support: Experience obtaining LegitScript certification and Google and Meta authorization for prescription-related services.
  • B2B demand generation: Account-based programs for employers, payers and health systems, with sales cycle reporting.
  • Lifecycle and retention: Onboarding, activation and retention campaigns for apps, with consent records.
  • Clinical claims discipline: Copy reviewed against your evidence, with outcomes stated accurately.

Compliance and Advertising Rules

Privacy law depends on who you are. HHS OCR guidance says information collected by apps offered by HIPAA covered entities is generally PHI, while apps not offered by or for covered entities fall outside HIPAA, where the FTC Act and the FTC’s Health Breach Notification Rule may apply. Amendments effective July 29, 2024 make clear that the rule covers many health apps and that an unauthorized disclosure, including intentional sharing with third parties, counts as a breach of security. Ask agencies exactly what data their tools and SDKs send to ad platforms.

Prescribing services need certification. Google allows US telemedicine providers that prescribe to advertise only if accredited through LegitScript’s Healthcare Merchant Certification program and certified by Google. Meta requires telehealth providers promoting prescription drugs to be LegitScript certified and authorized, with ads limited to the US, Canada and New Zealand and people 18 and older, though general telehealth promotion does not need authorization. In March 2026 FDA warned 30 telehealth companies over compounded GLP-1 marketing that implied sameness with approved drugs.

Targeting and claims are limited. Google treats health conditions as a sensitive category for personalized ads, and Meta bars copy implying a viewer’s condition. The FTC expects health claims, including app outcome claims, to rest on competent and reliable scientific evidence.

How Engagements Usually Work

Startups often hire agencies for paid acquisition, lifecycle marketing or B2B demand generation on monthly retainers, sometimes with performance components. Later-stage companies often use specialists per channel.

Ask for reporting on activated users, retention cohorts and contracts or pipeline for B2B. Get a written list of every pixel, SDK and data flow the agency plans, and have privacy counsel review it before launch.

Red Flags

  • SDKs sharing health events by default: This is the pattern the FTC has treated as a breach.
  • Running prescription ads without certification: Accounts will be disapproved or restricted.
  • Outcome claims ahead of evidence: Health app claims need substantiation.
  • Condition-based lookalike audiences: These conflict with platform health policies.
  • No privacy review step: Growth tests should not bypass counsel.

Frequently Asked Questions

Does HIPAA apply to health apps?

It depends on who offers the app. HHS says information collected by apps offered by or for HIPAA covered entities is generally protected health information. Apps offered directly to consumers by companies that are not covered entities usually fall outside HIPAA, but the FTC Act and the FTC’s Health Breach Notification Rule may apply, along with state privacy laws.

Do telehealth companies need LegitScript certification to advertise?

If they prescribe, generally yes on major platforms. Google requires US telemedicine advertisers to hold LegitScript Healthcare Merchant Certification plus Google certification. Meta requires LegitScript certification and authorization for telehealth providers promoting prescription drugs. General telehealth promotion without prescription drug content has fewer requirements on Meta.

What is the FTC Health Breach Notification Rule?

It requires vendors of personal health records and related entities not covered by HIPAA to notify users, the FTC and sometimes the media after a breach. Amendments effective July 29, 2024 confirm it covers many health apps and that unauthorized disclosures, such as sharing data with advertisers without authorization, count as breaches.

How should a digital health startup approach marketing?

Start with a clear privacy and data map, then pick a primary growth motion: consumer acquisition, B2B sales or both. Test channels with tight measurement, keep claims within your evidence, and secure any platform certifications before launch. Agencies should show experience with your model, not just general startup growth.

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