Ebow

A Dublin Digital Shop With Public Health at Its Core

Ebow, trading as Ebow Digital through More Fresh Thought Ltd., is a Dublin agency that says it has worked in digital since 1999. Its privacy policy gives a postal address at 5 Harcourt Road, Dublin 2, while the contact page describes a remote-first team with people in Ireland, the UK, the US and South America. Health and wellbeing is one of its named sectors, and much of its published case work comes from Ireland’s Health Service Executive.

Social Strategy, AI Search and Web Builds

The digital marketing page lists digital strategy, SEO, AI search (making brands discoverable on AI-powered search tools), social media marketing, PPC on Google Ads and some Bing, performance marketing, content, conversion rate optimisation, web design and development, and branding. For health clients the sector page adds behavior-change communications, asset creation and adaptation, messaging, insights and media planning.

More Than a Decade of HSE Campaigns

The HSE case study says Ebow has supported the service since 2014 on campaigns including SexualWellbeing.ie, CervicalCheck, HSE Quit, the HPV vaccine, RSV immunisation, SunSmart, Stroke Awareness, MyChild and Drugs.ie. The agency reports that COVID-19 vaccination content earned 110.6 million impressions and 31.8 million video views, and that a You Can Quit January challenge saw social sign-ups rise 79% year on year with cost per acquisition down 70%. For hepatitis C home testing it reports reaching 2.2 million people and dispatching 4,642 test kits.

Other health clients on the sector page include the Mental Health Commission, where Ebow provided social media consultancy, the HSE unplanned pregnancy service My Options, and the LGBTQ+ youth charity BeLonG To, for which it made four animated visuals. Campaign award years listed on the HSE page run from 2016 to 2025.

Scoping Starts From Objectives and Market

Ebow does not publish fees. Its FAQ says budgets should reflect a client’s objectives, market, competition and customer value. Public bodies usually buy through tenders, so private clinics or health brands should ask for a scoped proposal that separates agency fees, production and media spend.

Questions for Health Bodies Hiring a Dublin Agency

• Which team members would run our account, and where are they based?
• Can you share results from a private healthcare or pharma client, not only public campaigns?
• How do you handle comments and messages that mention a person’s health on social channels?
• Will we own the ad accounts, creative files and website code?