ATRA

Broadway Road Paid Media Shop in Tempe

ATRA has its office at 2151 E Broadway Rd #202 in Tempe, Arizona. The agency calls itself industry agnostic, but its industry page groups its main work into healthcare, finance, law and e-commerce, with higher education alongside. Solar, roofing, SaaS and real estate pages are marked as coming soon. Badges on the site include Google Premier Partner and Microsoft Select Partner 2025.

Search, Social, CTV and Landing Page Work

Paid media is the core. ATRA runs paid search on Google and Bing, paid social on Facebook and LinkedIn, and programmatic and connected TV. Next to the media team are analytics and reporting, landing pages, UX audits, conversion rate optimization and CRO website builds. Creative covers social and display ads, video, conversion content and branding.

For healthcare the site describes a Lead Gen Package. It joins paid search and paid social with CRM integration, attribution, ROI and funnel dashboards, GA4 setup and landing pages.

Urgent Care Bookings and Eye Care Lead Growth

The healthcare page names urgent care providers, senior and assisted living communities, ophthalmologists, dermatologists, rehabilitation centers, medical research groups, plastic surgeons and medical spas. ATRA says a multi-brand eye care company grew leads 64% year over year. A separate case study tagged healthcare and finance reports a 99% increase in funded loans for a healthcare finance client.

A testimonial from Chris Lee, SEM manager at GoHealth Urgent Care, says cost per booking dropped by more than 50% during the work with ATRA.

Budget Tiers on the Contact Form

ATRA does not publish fees. It offers a free audit and marketing plan, and its contact form asks for a monthly budget in tiers from $5,000 up to $500,000 and above. Buyers can ask whether the fee is a flat retainer or a percentage of spend, and whether the dashboards and GA4 work come inside the package.

What an Urgent Care Group Might Ask in Tempe

• Which booking or visit metric did you track for GoHealth Urgent Care, and how was it tied back to ad spend?
• Will you sign a Business Associate Agreement before CRM data from patients flows into your dashboards?
• Do the Google and Microsoft ad accounts stay owned by our organization?
• How are search and social budgets split for a multi-location group in its first quarter?