A Munich Shop for Rx and OTC Brands Online
Dr. Kaske GmbH and Co. KG is a pharma and healthcare marketing agency at Sonnenstraße 14 in central Munich, with Fabian Kaske listed as managing director. It belongs to the Kaske Group, which also includes the AI firm Smile AI and Dr.Vital, a consumer health guide. The agency calls itself a data-driven partner for pharma and healthcare marketing that combines its own healthcare data, AI-supported analysis and day-to-day campaign work.
All of its published work is in health, from prescription drugs to consumer health products, so healthcare is the whole business rather than one sector among many.
Search, AI Answers and Influencer Work Under Drug Ad Rules
The service menu is long. It lists Healthcare SEO and GEO, Medical SEO and content creation, influencer marketing, paid media, email and newsletter marketing, forum marketing, website design and maintenance, print and PR, social media, graphic design and video production, Kaske360 for data and tracking, AI solutions, Rx marketing and AI images.
Its SEO and GEO page explains the approach in detail. Work starts with goals, target groups and a keyword and prompt set, then moves to technical fixes such as Core Web Vitals, content built around search intent and E-E-A-T signals like qualified authors. Off-page work covers digital PR and expert articles. The page notes the German Heilmittelwerbegesetz (HWG), plans public health content separately from restricted HCP content, and coordinates medical and legal sign-off with the client.
Logos From Daiichi Sankyo to Sandoz and a Biopharma Search Case
Client logos on the homepage include Köhler Pharma, Alexion, Daiichi Sankyo, Ipsen, Hermes, Heumann, Denk Pharma, Nestlé Healthcare Science, Fresenius Kabi, Medice, Convatec, Unilab and Sandoz Hexal. A testimonial from Unilab says the agency’s work contributed to Unilab being named an OTC growth champion by Healthcare Magazin in 2023.
On the search side, the agency reports a +2,060% rise in visibility index over 16 months for a biopharma company, and a 99 out of 100 PageSpeed score after technical work on the Dr.Vital guide.
A Free Quick-Check Before Any Scoped Proposal
No prices are listed. The SEO and GEO page offers a free Quick-Check and topic workshops as starting points, with the scope of later work agreed individually. The agency also states that it cannot guarantee particular rankings or mentions in AI answers, which is a useful reference point when setting targets.
Points to Clarify With a Munich Pharma Digital Team
- Can you walk us through the biopharma visibility case, including which keywords and pages drove the gain?
- How do you separate HCP-only content from public pages without hurting discoverability?
- Which influencer formats do you consider safe for an Rx brand under HWG rules?
- Who owns the dashboards and tracking set up through Kaske360 or Smile AI if we part ways?
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