DocRelations

Düsseldorf and Bayreuth Agency With Lawyers on Staff

DocRelations GmbH is a practice marketing agency that works only with physicians, dentists and clinics. It lists two offices: Königsallee 14 in Düsseldorf and Carl-Schüller-Straße 10 in Bayreuth. The site says the company has served medical practices since 2012 and describes a 10-person team of PR and marketing specialists, web and graphic designers, writers and lawyers.

The agency says it works with practices across Germany and beyond, and it runs English, Russian and Arabic language versions of its site.

Measuring How Often ChatGPT, Gemini and Claude Name a Practice

Its services page covers practice websites built on a CMS, search engine optimization, and what it calls KI-Chatbot-Optimierung (GEO), aimed at visibility in ChatGPT, Gemini and Claude. The GEO offer includes building a set of patient prompts, measuring how often the practice appears against competitors, fixing content and technical gaps, and monthly visibility reporting.

Other services include Google Ads and other ad networks, link building, high-speed hosting, social media management for Instagram, Facebook and TikTok, MFA and ZFA staff recruiting, performance marketing with call tracking, newsletters, removal of negative reviews, logos, signage, photography, practice videos, Doctolib booking setup and custom AI chatbots. Bundled packages exist for practice founders and takeovers.

2,500 Practice Websites and Recruiting Hires in Cologne

Specialties named on the site include plastic surgery, orthodontics, oral surgery, aesthetic medicine, dermatology, psychotherapy, prenatal medicine, cardiac MRI, general practice and gynecology. The agency reports more than 2,500 practice websites built and cites more than 200 practices as clients. A client ticker names practices in Cologne, Munich, Siegen and Düsseldorf, mostly in connection with recruiting hires. DocRelations also says it is an official partner agency of Doctolib.

An Offer Configurator and One Practice per Specialty per City

DocRelations does not publish a price list. Visitors can use an offer configurator, and the GEO page says initial price information requires a postal address. The homepage states that the agency avoids lock-in contracts, and for ongoing SEO it offers to take only one practice per specialty in each city. Ask for the full terms in its general conditions before signing.

Tracked GEO Prompts and Competitor Exclusion Scope

• How do you measure GEO results, and which prompts will you track for our specialty?
• Does competitor exclusion apply to our city and specialty for the whole contract?
• Will the website, domain and Google Ads account be owned by our practice?
• Which lawyer reviews our content for compliance with medical advertising rules?