Cape Town healthcare marketing agency building websites, patient campaigns and referral programs for dental, medical, therapy and optometry practices across South Africa.
Healthcare only
| Headquarters | Cape Town, Western Cape, South Africa |
|---|---|
| Healthcare focus | Healthcare only |
| Best for | South African private practices, from dentists to psychologists, wanting a health-only agency to run websites, patient campaigns and referrals |
| Published pricing | Custom quotes only; no payment or commitment until a proposal is approved |
| HIPAA and privacy | Publishes a POPI and PAIA manual on its website and describes its practice website design as HPCSA compliant |
Avily is a healthcare marketing agency with its head office at Greenford Office Estate in Kenilworth, Cape Town, and it says it has resources across South Africa. The about page says the company was started to provide a bridge between medical practitioners and their patients, and its stated mission is simple: it grows practices.
Healthcare is the whole business. The team is described as specialists in marketing, copywriting, design, software development and business analysis, and the agency says it serves hospitals, medical practices, other healthcare practices and healthcare manufacturers.
The site splits its work into marketing programs and website design, each tailored to a practice type: dental, psychology, physiotherapy, optometry, medical, gynaecology, paediatric, general and veterinary. Optimisation tools include email solutions and booking software.
Other listed services are practice location insight, hospital marketing, social media marketing, complete marketing management, practice branding, doctor referral building, reputation management and staff training. The flagship product is GrowPrac, which the agency calls an AI-driven marketing solution that adapts to each practice and supports patient acquisition, retention and reputation work. Its hospital page also mentions SEO, content marketing and online advertising.
Avily reports working with over 2,000 healthcare clients and says it has designed over 1,000 dental and medical websites. Client logos on the homepage include NuDental, Smile Solutions, HWPhysio, Mouton Vascular and several individual doctors.
The hospital marketing page names service lines such as cardiology, neurology, orthopaedics, oncology, radiology and paediatrics, and describes an OBGYN and maternity example that uses GrowPrac to reach patients looking for endometriosis surgery or obstetric care. The site does not publish measured outcomes for that example, so ask for figures from comparable clients.
Avily does not list prices. Its FAQs say cost depends on a practice’s short- and long-term goals, that each proposal includes a projection of new patients, and that clients pay nothing and commit to nothing until they approve the proposal. Campaigns take about two weeks to launch when the practice already has the needed tools, and up to four weeks when they must be set up. Ask how the monthly fee is structured, what the minimum term is and how notice works.
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