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Healthy

Auckland, Auckland, New ZealandFounded 2012

Independent digital agency that designs and builds websites and apps for pharmaceutical companies, primary health networks and care providers in New Zealand and Australia.

Healthcare onlyNo reviews yet

Homepage of Healthy
The agency’s homepage

Key Facts

HeadquartersAuckland, Auckland, New Zealand
Other officesSydney (Australia)
Founded2012
Healthcare focusHealthcare only
Best forPharma brands and health networks that need a website, HCP portal or app built and maintained
Published pricingCustom quotes only

Highlights

  • Founded in 2012 as an independent company
  • Client logos include Allergan, CSL Seqirus, Janssen and Lundbeck
  • Built a flu website for CSL Seqirus and a website for the Western Sydney Care Collective
  • Works with AEM, Drupal, Veeva, Flutter and WordPress

Auckland and Sydney Studio Building Health Sites and Apps

Healthy is an independent digital design and technology agency that works only for healthcare organizations. Its homepage lists offices in Auckland, New Zealand and Sydney, Australia, and its team page says the business was founded in 2012. The agency describes its job as designing and building websites and apps, from insights to implementation and ongoing digital transformation.

The team page names Ian, who runs the business and has a background in healthcare marketing, along with a designer and two engineers who joined between 2012 and 2014. The company says it keeps its team lean.

Digital Product Builds Rather Than Media Buying

Healthy’s services center on digital product work rather than media buying. It lists website and app design and build, digital experience strategy, and ongoing digital transformation support. Its technology list includes AEM, Drupal, Flutter, Ionic, MyInteract, Stay in Front, Veeva and WordPress, several of which are common in pharmaceutical marketing.

Industry directory listings describe the firm as able to work directly with a client, alongside a brand or advertising agency, or through that agency. That model suits companies that already have a creative partner but need a specialist build team. Directory listings also describe Healthy as New Zealand owned and part of the ayeQ network.

Bites and Stings, CSL Seqirus and WentWest Projects

The site shows logos for Allergan, AstraZeneca, CSL Behring, CSL Seqirus, Janssen, Lundbeck, Radiant Health, WentWest and Uniting. Five projects are featured: an Australian Bites and Stings resource, digital materials for WentWest, the Western Sydney Primary Health Network, a CSL Seqirus influenza website, a Pushon portal for weight loss, and a website for the Western Sydney Care Collective urgent care service.

These project pages describe what was built but do not publish traffic or conversion figures. The site also states a commitment to accessible electronic communications for all users.

Per-Project Builds and Post-Launch Change Requests

Healthy does not publish prices or contract terms. Website and app builds are quoted per project. Ask how hosting, maintenance and content updates are charged after launch, whether platform licenses are included, and how change requests are scoped once a site is live.

Accessibility Testing and Code Ownership

  • Which of your team will build our project, and who handles ongoing support?
  • How do you approach accessibility testing for patient-facing sites?
  • Can you share usage or performance data from a comparable pharma or health network build?
  • Who owns the code and hosting accounts at the end of the engagement?

Strengths and Considerations

Strengths

  • Works only on healthcare digital projects
  • Small, long-tenured team, with several members on staff since 2012 to 2014
  • Experience with pharma platforms such as Veeva

Considerations

  • Focused on websites and apps rather than ads, SEO or social campaigns
  • Case studies do not publish measured results
  • Lean team may limit capacity for large programs

Specialties and Services

Healthcare specialties served

Marketing services offered

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