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Calcium+Company

Philadelphia, Pennsylvania, United States

Philadelphia and New York health communications group whose Amino division handles oncology brand launches for drug and diagnostics makers, aimed at patients and physicians.

Healthcare onlyNo reviews yet

Key Facts

HeadquartersPhiladelphia, Pennsylvania, United States
Other officesNew York
Healthcare focusHealthcare only
Best forOncology drug, biotech and diagnostics brands preparing a US launch or relaunch
Published pricingCustom quotes only

Highlights

  • Amino division says it has worked on 35+ product launches across 85 brands and 50+ indications
  • Portfolio links to oncology work for Shield, Levulan, Zynyz and Gavreto
  • Says 2025 revenue reached $55 to 60 million, up 21% from 2024
  • Runs separate units for medical education, health PR and AI tools

A Health Communications Group on Walnut Street

Calcium+Company is a health communications group with offices at 601 Walnut Street in Philadelphia and 245 Fifth Avenue in New York. CEO Judy Capano and group president Greg Lewis lead it. Revenue for 2025 reached $55 to 60 million, up 21% from 2024, and the group reported 15 account wins and 40 active clients that year. Ipsen, Almatica, Novo Nordisk and Insmed were among the new clients, and Guardant Health, Sun Pharma and Organon expanded their work.

Five Units Under One Group

Calcium handles full-service pharmaceutical marketing. Amino works only on oncology. Vitamin MD runs medical communications and education programs for clinicians, PRotein handles health and wellness PR, and Cobalt builds AI and technology tools, including a planning and content platform called NORA.

For Sun Pharma the group ran SUNday, a sun health and skin cancer awareness campaign that was a PM360 Trailblazer finalist. Greg Lewis has been named a PM360 Transformational Leader twice and received an MM+M Pinnacle Award in 2024.

Amino and Its Oncology Launch Record

Calcium launched Amino in February 2023 as a dedicated oncology division. Amino says oncology is all it does. It takes on pre-launch and post-launch work for large drug makers and small biotechs, in the US and globally, and writes for both patients and oncologists. James Pietz heads the division, with Oliver Murphy on client service, Jon Rea on creative and Nicole Dark on medical strategy.

The division says its record covers more than 35 product launches, 85 brands and over 50 indications. Its portfolio links to work for Shield, a blood-based cancer screening test; Levulan, a treatment aimed at stopping skin cancer before it starts; Zynyz, an immunotherapy; and Gavreto, a targeted therapy for biomarker-driven disease. It also shows an anal cancer education program.

Fees Quoted Brand by Brand

No fees are published. Work is quoted per brand and scope. Its homepage lists the group as an MM+M Awards finalist for Agency of the Year.

What a Biotech Marketing Team Can Ask

  • Which members of the Amino team would lead our launch, and which indications have they worked on?
  • How do you handle medical, legal and regulatory review timelines?
  • Can Vitamin MD and PRotein run alongside the brand work under one contract?
  • What launch metrics can you share from a recent oncology brand?

Strengths and Considerations

Strengths

  • A division that works only on oncology brands
  • Experience with both pre-launch and post-launch work
  • Campaigns for patients and for oncologists under one roof
  • Added PR and medical education units

Considerations

  • Built for drug, biotech and diagnostics companies, so cancer clinics and hospitals may find it less suited
  • Pricing is not published
  • Brand work is shown through links, with few published results

Specialties and Services

Healthcare specialties served

Marketing services offered

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