Niagara Falls agency handling SEO, AI search, paid ads and conversion websites, with published case studies for a 17-location durable medical equipment provider.
Healthcare is one of several verticals
| Headquarters | Niagara Falls, New York, United States |
|---|---|
| Healthcare focus | Healthcare is one of several verticals |
| Best for | Regional DME and medical supply companies wanting SEO, paid search and reorder-focused marketing |
| Published pricing | Custom quotes only |
| Platform partnerships | Google Conversion Optimization and Google Search Ads certifications |
Rakos Media Group is a digital marketing agency headquartered in Niagara Falls, New York, founded by Lisa and Chris Churakos and formerly known as Workbea Digital. It serves Buffalo and Western New York, Erie, Pennsylvania, and the Florida Gulf Coast. Healthcare is one of several industries it works in, next to e-commerce, hospitality and industrial companies. Its most detailed healthcare work involves a regional durable medical equipment provider, which appears in three separate case studies on its site.
The agency groups its work into organic growth, paid acquisition and conversion-first websites. Organic growth covers technical, local and content SEO along with AI search visibility, which it markets under a Search Everywhere framework. Paid acquisition includes Google Ads and Meta Ads, and the agency also lists ChatGPT ads. Website work covers WordPress, Shopify and WooCommerce builds and landing pages. It also sells AI integration, automation and consulting, and runs short courses on SEO, GEO and AI tools.
Its DME case studies describe a multi-location supplier with 17 locations across several regions. One explains how the agency rebuilt SEO for the network after roughly $10,000 a month in marketing spend had produced flat returns. Another reports that reorders rose 25% after the agency focused on the patient lifecycle. A third covers a six- to seven-year engagement in which, the agency says, SEO and digital infrastructure raised the business’s value at acquisition. Client names are withheld.
The agency also publishes a medical practice case study, with the specialty withheld for privacy, in which it reports about $1.8 million in projected value from a patient acquisition engine and a funnel that brought in 120 new patients.
Prices and contract terms are not published, so quotes are custom. DME companies should ask for separate pricing on SEO, ad management and any reorder or automation work, and confirm whether ad spend is billed directly to their own accounts.
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