A Guelph Veterinary Vendor Founded in 1994
LifeLearn Animal Health is based in Guelph, Ontario, and was founded in 1994. It works only in the veterinary space, selling online tools, content and marketing services to veterinary practices, animal health companies and pet service businesses. It has nearly 30 years of experience in veterinary marketing and education, more than two decades of veterinary SEO work and thousands of veterinary teams as clients.
Dave Rutan is chief executive officer. In October 2025 the company named Andy Roe chief revenue officer and Alefiya Dhilla chief digital and marketing officer.
WebDVM Sites, VetScribe Content and Local Services Ads
- WebDVM, a custom, search-optimized, mobile-ready veterinary website platform
- Local veterinary SEO
- VetScribe custom content
- Social media management and Facebook ads
- Pay-per-click advertising
- Google Local Services Ads, on a pay-per-lead basis
- ClientEd library of more than 2,100 pet health handouts
- AllyDVM appointment reminders, two-way texting and an optional loyalty program
It also offers continuing education and a veterinary reference tool outside its marketing services.
Animal Hospitals Only, With No Published Case Studies
All of LifeLearn’s work is in animal health, and veterinary hospitals are its core customers. WebDVM sites are backed by Google-certified account managers.
Bundles, Minimum Terms and Keeping Your Domain
Pricing is custom and handled through a sales line.
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