Ex-Bupa and Mars Marketer Nigel Reece’s Dorset Agency
Dental Design is a marketing agency for dental practices based at Braeside Business Park in Poole, Dorset. Managing director Nigel Reece founded it in 2000 after marketing and development roles with companies including Marks and Spencer, Mars and Bupa. The homepage says the agency has helped more than 500 dentists since then.
The team page describes a team of 25+ marketing experts split across development, online marketing and design, and several staff have been with the company for more than a decade. Dentistry is the agency’s whole business, and the team page notes long staff tenures, with some designers and developers having joined in 2013 or earlier. The site also runs a news section with articles on dental websites, E-E-A-T and AI-generated content.
Own-Brand Software Sold Alongside Websites and PPC
The services page lists branding, web design, print design, photo and video, copywriting, online marketing (search engine optimization), and pay per click advertising on Google. The agency also sells its own products: EasyReview to manage online reviews, EasySocial for social media posting, and ReceptionPal, a 24/7 AI receptionist offered through a separate site.
Many projects bundle several services. The portfolio shows practices that received a website together with branding, print, 360 tours, photography, copywriting, SEO and PPC.
Twenty Projects Including Surrey Periodontics and Bridge2Aid
The work page lists 20 projects, including The White Bridge Clinic, Battersea Bridge, City Dental Clinic, Rockingham House, San Ramon Dental, Surrey Periodontics, Epsom Dental, Peartree Dental and Sutton Aesthetics, plus a site for the dental charity Bridge2Aid. The homepage highlights SEO work for a central London practice. One project, Sutton Aesthetics, shows the agency has also built a website, brand, SEO and PPC for an aesthetics clinic.
Portfolio entries describe the services delivered rather than measured results. Testimonials from practice managers on the homepage praise the team’s service and websites.
Dental Design does not publish prices, packages or contract terms. Website builds, ongoing marketing and the EasyReview and EasySocial tools are likely priced separately, so ask for a written breakdown of one-off and monthly costs, the minimum term for each product and what happens to the website if you leave.
Website Ownership If Hosting or Marketing Payments Stop
- Who owns the website, domain and content if we stop paying for hosting or marketing?
- Can you share SEO or PPC results for practices similar in size to ours?
- Are EasyReview and EasySocial on separate contracts from SEO and PPC?
- How does ReceptionPal store patient call data under UK GDPR?
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