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Straight North

Downers Grove, Illinois, United StatesFounded 1997100% U.S.-based team

Chicago-area digital agency offering SEO, paid ads, web design and direct mail, with a dedicated marketing offer for cardiology practices.

Healthcare is one of several verticals4.7 based on 142 Clutch reviews4.4 on Google (33)3.7 on Yelp (14)2.8 on Trustpilot (8)Based on client reviews, they are communicative, punctual and knowledgeable.

Homepage of Straight North
The agency’s homepage

Key Facts

HeadquartersDowners Grove, Illinois, United States
Founded1997
Team size100% U.S.-based team
Healthcare focusHealthcare is one of several verticals
Best forCardiology practices
Published pricingOngoing management from $1,000/month (most clients $5,000 to $10,000/month before media); websites from about $8,000

Highlights

  • Cardiology marketing covering SEO, PPC, content, web design and direct mail
  • Founded in 1997 and based in Downers Grove, Illinois
  • Neurological Wellness Institute saw a 256% increase in new patient inquiries
  • Client retention rate above 94%

Independent review record

Client Reputation Chart

Recorded Oct 31, 2026

Composite rating4.5/5Excellent
Client reviews197counted across all sites
Review sites4independent sources

Based on client reviews, they are communicative, punctual and knowledgeable.

Ratings for Straight North on public review sites
SourceRatingRange 1 to 5Reviews
Clutch4.7/5142
Google4.4/533
Yelp3.7/514
Trustpilot2.8/58

Ratings as shown on each review site on Oct 31, 2026. The composite is weighted by review count.

A Downers Grove Agency Founded in 1997 With US-Only Staff

Straight North is a digital marketing agency headquartered in Downers Grove, Illinois, in the western suburbs of Chicago. It was founded in 1997 and is led by CEO David Duerr. The team is entirely U.S.-based, with members averaging more than 10 years of digital marketing experience. One-third of staff have been with the firm for over a decade.

It serves many industries, from manufacturing and financial services to home services and technology. In healthcare, it has a dedicated offer for cardiology practices.

Microsoft and LinkedIn Ads, CRO and AI Optimization

  • SEO: on-page and technical work, conversion rate optimization and AI optimization
  • Paid advertising on Google Ads, Microsoft Ads, Meta Ads, LinkedIn Ads and other platforms
  • Custom web design and development
  • Creative: branding, email marketing, video and photography

For cardiology practices, it adds content marketing, direct mail with email follow-up, printed brochures and newsletters, cardiology web design and a custom, data-driven marketing plan. It offers a free SEO audit.

Neurological Wellness Institute Patient Inquiries Up 256%

Its healthcare clients include Nava Health, whose chief marketing officer endorses the agency, and Neurological Wellness Institute, which saw a 256% increase in new patient inquiries.

Management From $1,000 a Month, Most Clients at $5,000 to $10,000

Ongoing management starts at $1,000 per month, and most clients spend $5,000 to $10,000 per month, not counting paid media. Custom websites are fixed price: about $8,000 to $10,000 for smaller sites and $20,000 to more than $100,000 for larger builds. Client retention is above 94%.

Strengths and Considerations

Strengths

  • Price ranges for both monthly management and website builds
  • Nearly three decades in business
  • Digital channels plus print and direct mail
  • Paid ads managed across Google, Microsoft, Meta and LinkedIn

Considerations

  • Healthcare is one of more than ten industries served

Specialties and Services

Healthcare specialties served

Marketing services offered

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